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One engineer, not an agency

You started your business to do the work, not to also become a marketer, a copywriter, and a web developer on the side.

That's the job I do instead. My name is Carlo Bruno, and King's Forge Studio is one person: me. I build every site from scratch, in Evansville, for Evansville-area home-services and medical businesses.

I've been building software since 2018, first for myself, then for teams at companies like Amazon and PayPal, before founding King's Forge Studio. My approach is an engineer's: fix the system, not the symptom. When a Google Business Profile is broken, it's rarely the one thing you noticed — it's the categories, the hours, the reviews, and the site all pointing in different directions.

I don't think of the relationship as a one-time build. It's closer to being your outsourced CTO: I get you found, get you chosen, and keep it working. That means staying invested in your numbers, not just the site, long after launch.

Carlo Bruno, founder of King's Forge Studio, standing at a city overlook.
Carlo Bruno, founder King's Forge Studio

Working chronology

  1. 01 / 2018

    Started building software

  2. 02 / PRODUCT TEAMS

    Amazon + PayPal

  3. 03 / NOW

    King's Forge Studio

Google first, then the website

The order matters. Most of a local business's calls come from being found and looking legitimate before anyone even reaches the website — so the Google Business Profile and reviews get fixed first, then the site, then any tools the business actually needs. A marketing agency stops at the first two and can't build the third. A template shop skips straight to a website and never touches the first two at all.

I'm not selling you a website. I'm here so your best work gets the attention it deserves.

Work

The 90+ score below is a technical shipping gate, not a promise about calls or sales. Every build — including this one — has to clear Google's automated checks for phone speed, accessibility, and crawlability before it launches.

See what it costs
Gritworks Trucking homepage, showing one of the owners beside a red dump truck.

Live client site

Gritworks Trucking

A real aggregate and construction hauling business run by husband-and-wife owner-operators in Washington State. The finished site uses eight photographs they supplied from their own trucks and job sites — real operating evidence, not stock imagery.

Visit the live site
King's Forge Studio homepage, showing the studio offer and fixed starting price.

The same standard, here

This site

Built the same way I'd build yours — same automated gate, same 30-day warranty. If you want to see what you're buying, you're looking at it.

View the homepage

Why fixed price and plain English

Most owners hiring a website for the first time are worried about being sold something they don't understand, from someone they won't be able to reach afterward. That's the reason for a posted, flat rate instead of a quote you have to ask for, and for calling things what they are instead of what a proposal usually calls them.

Cheap freelancers and offshore shops are real options, and the tradeoff is real too: you get what you pay for, once, and then they're gone. Local WordPress agencies install templates and plugins; I write software, which is why the sites here load faster and don't quietly break. Big regional agencies do excellent work if you have $25,000 and six months — this is senior-level work at small-business prices, from one person who answers the phone.

Home-services and medical practices are where this starts — because a missed call there isn't a missed pageview, it's a missed job. If that's you, the fixed rate and the plain English apply to you from the first call on.

Curious what that actually costs?